B to B Branding – Creating synergies in the value chain
86,800
The main goals of this book is to provide companies, schools and universities support to better promote their brands. The challenge for organizations is to win the battle for visibility "in order to put an end to their anonymity status."
100 in stock
| sub | Marketing |
|---|---|
| auteur | Philippe Malaval, Christophe Benaroya Cecile Janet, Collectif |
| collection | |
| diffusion | |
| date | 07/03/2014 |
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